Author: Ethan Scott

With the rising complexities of the modern-day business environment, it has become difficult for companies to focus on retaining their existing customers while continuing to look for newer ones. When the scale of operations of business expands beyond a certain level, it is no longer possible to manage everything manually. This is where the importance of a useful Customer Relationship Management software comes to the fore. What is Customer Relationship Management software and what does it do? Customer Relationship Management software, better known as CRM software, is a software used by businesses to manage their interactions with existing as well…

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The clinical research industry has seen rapid growth in the last ten years, with North America dominating this industry by a great margin. Clinical research organizations (CRO) are a facet of pharmaceutical research and development (R&D), with a current valuation of $38 billion—expected to reach a whopping $65 billion by the end of 2020. Initially, the R&D departments of the pharmaceutical companies were conducting clinical research and trials internally, however, growing costs and increased regulations have forced these companies to look for smarter alternatives and thus has given rise to the CRO industry. Following a drastic decline of returns on…

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