Rob Enderle

As President and Principal Analyst of the Enderle Group, Rob provides regional and global companies with guidance in how to create credible dialogue with the market, target customer needs, create new business opportunities, anticipate technology changes, select vendors and products, and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, ROLM, and Siemens.

HP Megatrends 2019 future disruption technology

Revisiting HP’s Megatrends 2019 and Anticipating Massive Disruptions

I was in Barcelonal HP’s Innovation Summit last week and one of the more interesting presentations was from HP’s CTO Shane Wall. Shane is responsible for the long-term company strategy. His job is to look 15…20…30 years into the future. […]

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BlackBerry cybersecurity encryption US government military

BlackBerry Moves to Strengthen Ties with the US Government (Thank God)

BlackBerry has successfully transitioned from being a smartphone vendor to something very different. They still have the leading operating system for automobiles and nuclear power plants (QNX), which is arguably (and has to be) the most secure in segment. The

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