If you’re a digital marketer, you might be wondering whether email remains relevant in this day and age. The rise of new digital platforms like chatbots and social media networks has provided marketers like you a diverse range of options …
10 Statistics That Prove Businesses Need Email Marketing Read More »
When it comes to emails, one of the common challenges comes down to filtering out important emails from those that can be dealt with later on and the ones that are unnecessary altogether. Continually going through a multitude of emails …
7 Easy Tricks to Increase Email Productivity Today Read More »
2018 was a big year for email vendors and senders alike. From large-scale consumer data privacy legislation like GDPR and the California Consumer Privacy Act, to major updates from mailbox providers like Gmail’s massive redesign and the consolidation of Verizon, …
As 2018 draws to a close, it’s a good time to take stock of the year in the world of messaging and conversational experiences. Unlike prior years, this one is characterized by less hype and more progress. Developers have been …
An email signature is a useful tool and marketing channel a company can use to make a good impression to its recipients, and prospects. It can also be viewed as part of your company’s identity. However, for any organization, the …
Why You Should Invest in a Proper Email Signature Read More »
Are mass email newsletters used for promo campaigns only? Obviously, not. Mass emails are required both for B2C and B2B. But not all business emails drive good results. First of all, you should search for well-structured business HTML email tempates. …
Business Email Templates: Tips to Create High-Performing Emails Read More »
Email marketing is still the tool with the highest bang-for-your-buck when it comes to promoting your business and services online. Approximately 80 percent of retailers report that email outreach was their most effective means of online customer acquisition and retention. …
How to Use Artificial Intelligence to Elevate Your Email Strategy Game Read More »
Given the age and popularity of email, you might think that getting emails from sender to receiver is a solved problem. But, in reality, providing email services is a tricky proposition, not because of any flaw in the fundamental technology, …
You wouldn’t write your credit card number on an un-sealed postcard and send it through the postal service (I hope). So, why would you do that with your email? One of the common-sense measures you should consider is encrypting your …
April Fool’s Day is a fun day of prank-filled frivolity. When you’re dealing with pranks, though, perspective matters and they sometimes backfire. The joke is sometimes in the eye of the beholder and may not be funny at all. Google’s …
